Startegyc Sales & Marketing Services
Clear, sustainable sales & marketing for restaurants, cafés & bars, salons & spas, clinics and mind‑body studios.
Turn Busy Hospitality Venues Into Profitable Businesses
Most restaurants, cafés, and bars aren’t struggling because of food or service.
They’re struggling because sales, marketing, and daily decisions aren’t connected to profit.
I help owners install clear commercial systems that:
increase average spend
stabilise slow days
improve margins
reduce owner stress
No fluff. No guesswork. Just numbers and execution.
Who This Is For
You’re in the right place if:
the venue is busy but money feels tight
some days are full, others are dead
staff don’t sell, they just take orders
marketing doesn’t clearly turn into guests
If you want likes and trends, this isn’t for you.
If you want control and predictability, keep reading.
How It Works
1. Diagnose
We identify where money is leaking across menu, pricing, sales, and guest journey.
2. Fix Profit Leaks
Menus, pricing, and staff behaviour are redesigned to raise average spend.
3. Build Local Growth
We bring the right guests, increase repeat visits, and reduce platform dependence.
4. Systemise
Dashboards, routines, and clear targets replace stress and guesswork.
WHAT I DO
Commercial Clarity Audit
See exactly where money is leaking
If your venue feels chaotic or inconsistent, this is where we start.
What we do
Analyse your sales, menu, pricing, and guest journey
Identify where revenue and margin are being lost
Build your Strategic House (positioning, pillars, priorities)
Define one clear 90-day commercial objective
What you get
Written diagnostic report
Priority action list (what to fix first)
Clear focus and direction
Result
You stop guessing and start acting with intent.
Profit & Sales System
Make every guest worth more
Traffic isn’t the problem in most venues.
Monetisation is.
What we do
Everything in Commercial Clarity, plus:
Full menu engineering (Stars, Puzzles, Dogs)
Pricing and margin optimisation
In-location sales infrastructure (menus, visuals, flow)
Staff up-sell & cross-sell scripts
Daily Sales Strategy framework
What you get
Optimised menu structure
Staff-ready sales scripts
A repeatable daily sales routine
Result
Higher average spend, stronger margins, confident staff.
Local Growth Engine
Bring the right guests, consistently
Once sales systems are in place, we turn on controlled growth.
What we do
Everything in Profit & Sales System, plus:
Proximity & neighbourhood growth strategy
Local partnerships, sampling, and invitations
Google Maps & review optimisation
Marketing strategy tied to revenue
Email & SMS repeat-visit system
What you get
More walk-ins from nearby
Stronger reputation and visibility
Guests who return more often
Result
Less reliance on platforms, discounts, or luck.
Full Commercial Transformation
Install a complete growth operating system
For owners who want predictability, not heroics.
What we do
Everything in Local Growth Engine, plus:
Daily, weekly, and marketing dashboards
KPI targets and decision rules
12-week structured rollout
Ongoing coaching for owners and managers
Paid ads readiness and first campaign strategy
What you get
Total commercial visibility
A management rhythm your team can run
Decisions driven by numbers, not stress
Result
A business that grows without you being everywhere.
ONGOING ADVISORY
Ideal for
Clients who want continued guidance after setup.
Includes
Monthly performance review
Dashboard interpretation
Strategic adjustments
Campaign planning