Practical Marketing Advice
Plain-English marketing guidance for hospitality & wellness brands that ties effort to bookings, visits, and repeat business.

Free Marketing Budget Template for Restaurants, Cafés, Bars & Pubs
Marketing spend doesn’t have to be a guessing game. In this post, we break down exactly how to set, track, and measure your marketing budget across ads, social, events, PR, and more. You’ll learn simple formulas for ROI, ROAS, and KPIs — and grab a free Marketing Budget Template built for restaurants, cafés, bars, and pubs.

Restaurant Marketing Plan 2025-2026: Practical Plan, Templates, Budget & KPIs
Running a restaurant, café, bar, or pub is tough enough without overcomplicating your marketing. This blog walks you through a practical step-by-step marketing plan — from mission and vision to content, SEO, and KPIs — all explained in plain English and tailored to hospitality. Plus, you’ll get a free Marketing Plan Template you can adapt straight away.