Sales & Marketing Solutions for Cool Brands

Restaurants, cafés & bars • Boutique Gyms • Mind‑body studios

Founder-led boutique consultancy helping independent hospitality and service businesses turn busy days into consistent revenue.

I partner with cafés, bars, gyms, and studios to increase bookings, average spend, and repeat visits through clear strategy,

in-location sales systems, and locally driven growth. No chaos — just clarity.

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  • restaurants-marketing

    I help restaurants, cafés, bars and gyms with clear sales and marketing plans, local SEO and gentle campaigns that lift bookings and footfall.

  • wellness gyms salons-spas marketing

    Salons & spas, clinics (acupuncture, chiropractic, physio) and yoga/Pilates/tai chi studios. Sales startegies and search‑first marketing that fills diaries.

Services

Commercial Clarity Audit

Find out exactly what’s blocking profit.

Profit & Sales System

Make every guest worth more.

Local Growth Engine

Bring consistent, local traffic and repeat visits.

Full Commercial Transformation

Install a complete sales & marketing operating system.

Higher average tickets

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More consisten weeks

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Healthier margin

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Controlled growth

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Higher average tickets 〰️ More consisten weeks 〰️ Healthier margin 〰️ Controlled growth 〰️

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Marketing strategy consultant

Founder’s note

I work with restaurants, cafés, bars, gyms & studios and service-led businesses to fix the commercial foundations behind the scenes — identifying where money leaks, clarifying what truly drives sales, and installing simple systems that increase average spend, repeat visits, and local visibility.

This isn’t about more noise or trend-led marketing. It’s about aligning menus, pricing, staff behaviour, in-location sales, and local marketing into one clear, measurable growth engine, so decisions are calm, teams are confident, and revenue becomes predictable.

Every engagement is practical and structured, typically delivered in focused 90 or 180 - day cycles with clear priorities, daily sales strategy, and accountability to implementation.

No hype, no overwhelm — just sustainable growth that actually shows up in the numbers.

~Maria Peia

Testimonials

  • “Maria worked for Artizian as Sales & Marketing Event Manager at one of our venues, successfully increasing new business levels and forging strong relationships with existing event hosts. Her strong communication skills alongside great delivery of marketing activities really helped develop the business and standards. Maria was a hard working individual with a great personality, someone I would work with again in an instant and highly recommend.”

    Alison Frith

    Owner, Arizian Catering Services

  • “I had the pleasure of working with Maria, and I highly recommend her as a marketing specialist. She brings creativity, strategic thinking, and strong analytical skills to every project. Maria consistently delivers effective campaigns that drive engagement and great results. Her collaborative mindset and adaptability make her a valuable asset to any team.”

    Luciano Lucioli

    Executive Chef, Innholders’ Hall

  • “Dear Maria,

    Thank you so much to you, and the team for such a lovely evening! From start to finish, it was beautiful, and our guests had such a lovely time. I have lost count of the number of compliments I received about the food, wine and ambience. Thank you again for all your help and patience, you really did create a magic evening for our CLSG community.”

    Kate

    Head of Development, City of London School for Girls

  • “Yesterday was the second occasion I have had the privilege to invite the Beadles Guild to dine at Innholders’ Hall. Following the Chairman’s Dinner in February, which is held up as the best Chairman’s Dinner in living memory (not my words). Yesterday was “The Beadle and Clerk’s” lunch which represented some 25 + different liveries, some with Hall’s many without Halls. Again, the service and food achieved the highest standard and reflected the hard work put in on our behalf by all the team, from Luciano amazing food, Andrews excellent service and Maria’s great organisational skills. Yet again I have received many, many compliments on the food, service and how wonderful the Hall looked and most importantly how comfortable and relaxed everyone was, that was before taking wine! It was an absolute pleasure for me to be able to ask Maria to join us at the table and to represent Artzian and ask both Luciano and Andrew to take wine us on completion of the meal, for a well-deserved round of applause. Thank you.”

    John Cash

    Hall Manager & Beadle to the Worshipful Company of Innholders’

FAQs

  • I work with independent hospitality and service-led businesses — restaurants, cafés, bars, gyms & studios where revenue is driven by footfall, average spend, and repeat visits. Most clients are busy but inconsistent, growing but unclear, or preparing for their next stage and want structure before scaling.

  • Most businesses come in with one core issue: they’re working hard but the numbers don’t feel under control. That usually shows up as low margins, inconsistent days, unclear priorities, or teams that aren’t confidently selling. We diagnose where money is leaking, identify the weakest growth lever, and focus there first.

  • It’s commercial strategy — where sales, marketing, pricing, menus, and team behaviour meet. Marketing only works when the in-location experience converts. Sales only work when pricing and menus are designed properly. Everything we do is aligned to real revenue, not vanity metrics.

  • I don’t act as a content factory or long-term ad manager. Social, email, Google Maps, and paid ads are designed as systems , with clear rules, priorities, and tracking, so they support revenue without becoming a distraction or dependency.

  • Success is measured in commercial terms: average ticket, contribution margin, covers, repeat visits, and revenue consistency. Every action links back to a number, and every number links to a clear daily or weekly action.

  • Most clients see early movement within the first 30 days, particularly in average spend and team confidence. Stronger, more consistent results typically show within a 90 or 180-day cycle once systems are fully implemented.

  • I work inside the business, not just on the brand. That means menus, pricing, staff scripts, daily targets, guest flow, and decision-making, not just campaigns. The goal is a calm, repeatable growth engine that works even when you’re not constantly pushing.

  • No — and that’s intentional. This work suits owners who want clarity, structure, and commercial discipline. If you’re looking for quick hacks, heavy discounting, or growth without operational change, I’ll point you elsewhere.